Social Media Strategy for Invest Monterrey
Design and development of a social media strategy for Invest Monterrey, the Investment Promotion Agency of Nuevo León, Mexico. The strategy, along with its templates, was created based on three content pillars: educational content, value proposition, and conversion content. The goal was to encourage companies to join the brand, position Monterrey as an attractive business destination, and showcase the association’s work.
Design and development of a social media strategy for Invest Monterrey, the Investment Promotion Agency of Nuevo León, Mexico. The strategy, along with its templates, was created based on three content pillars: educational content, value proposition, and conversion content. The goal was to encourage companies to join the brand, position Monterrey as an attractive business destination, and showcase the association’s work.
